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Home LIFESTYLE Craft

How to create bespoke stationery

Let's visit a boutique design and print studio.

Letterpress printing is a centuries-old craft that is enjoying a renaissance. To learn all about it, and have a go, I visited Samantha Fray, the owner and operator of Wood Duck Press at her boutique design and print studio in Daylesford Victoria. 

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Tara Dennis and Samantha Fray

A qualified graphic designer who is also doing a printing apprenticeship, Sam has rescued and restored many vintage presses, teaching herself how to use them along the way. The process is very manual – letterpress can’t be produced at the touch of a button!

Tara Dennis letterpress design

Also called relief printing, letterpress printing is the technique of transferring a raised ink image to paper or card, creating an impression. There is another technique called debossing where the plate is made and punches the design without using any ink. 

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Letterpress stationery

The results are tactile and textured – something you can run your fingers over. In this digital age, people are seeking out letterpress printers to create bespoke business cards, wedding invitations, greeting cards and personalised stationery. 

Samantha prints on thick, richly textured or heavyweight stocks in order to get the best impression, and is inspired in her designs by the natural beauty of her surroundings. 

Letterpress printing requires a high degree of craftsmanship, so it’s one best left to the artisans and not really a try-this-at-home craft!  

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For more craft and design inspiration, pick up a copy of the latest issue of Better Homes and Gardens magazine in selected newsagents and supermarkets or buy online today!

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