But as far as Priceline is concerned, it seems the customers have spoken, as they just announced their best-selling foundation in the past year in a new report.
NUDE BY NATURE's Mineral Cover foundation was the best seller, with 2000 flying off the shelves per week in the last 12 months.
The product has been praised in reviews for giving a natural look and soft coverage.
At a retail price of $39.95 it's also good value, so it's not hard to see why people love it!
Priceline strikes again! It's pretty much the Kmart of the beauty world - reliable, cheap and good value!
This article originally appeared on Women's Health.