From books and owls to robes and spells, this enchanted store will supply everything you need to start a new year at Hogwarts. Expect to find 500sqm of Harry Potter-themed toys, gifts, stationery, costumes, homewares and apparel – plus a Platform 9 3⁄4 photo opportunity!
Opening on the basement level of Myer Melbourne on Bourke Street, the store will also sell tickets to the smash hit play Harry Potter & The Cursed Child. On opening day, the cast from the Australian production of Harry Potter and the Cursed Child will perform ‘WAND DANCE’ – a musical excerpt from the award-winning stage play on Bourke Street Mall outside Myer.
On Saturday 19 and Sunday 20 October, between 10am – 4pm, Harry Potter at Myer will be packed with several activities for everyone, including Harry Potter inspired face painting and colouring in for kids, and exciting product demonstrations perfect for Christmas gift ideas.
“The Harry Potter concept store at Myer Melbourne will create a unique experience that cannot be found anywhere else in Australia, delivering an exciting world of exploration for fans to discover,” says Myer’s Chief Customer Officer, Geoff Ikin. “We know our customers are some of the most enthusiastic and devoted Harry Potter fans in the world, so we are thrilled to bring them the largest Harry Potter concept store. Working with Warner Bros. Consumer Products on this unique opportunity means we can bring the most sought after and coveted products to our customers.”
“Harry Potter fans of all ages will now have access to the most extensive product ranges, as well as some of the most iconic photo opportunities they would normally need to travel around the world to see and experience.”
The store is set to be open until the end of 2020.
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