Choose your professional
Look for a real estate agent/ local property expert who knows your area like the back of their hand. They should understand the market and property values in your town/ city, as well as within your immediate neighbourhood.
It will inform their sales strategy, including price point and whether to sell via auction or private treaty. You want a tech-savvy someone who’s always available by phone, email or text and is on the same page as you.
Price it right
Thanks to the internet it’s easy for buyers to comparison shop. In a few clicks, they can discover exactly what nearby homes sold for and if yours seems overvalued. Never let anyone talk you into listing too high. A place on the market too long can ‘go stale’ and deter potential buyers. Be reasonable in your expectations and allow your agent to drive demand and negotiate the best price – it’s what you pay them for!
Depersonalise the place
People love to imagine themselves in their new home, which is hard to do if they’re confronted by your personal photos and knick-knacks.
Pack most of it away. You want cosy and welcoming, not cloying and cluttered.
Be ready to show
It’s worth keeping the place spick-and- span all the time for potential viewings. Ensure dishes aren’t piled up, and floors, bathrooms and countertops sparkle. Dust every day.
That closet you always ram stuff in? It’s sure to be the one they open, so clean it out!
Create light and space
You don’t need to do expensive renovations, but a lick of paint can work wonders – go neutral. Have a super-dated kitchen? New countertops could be
well worth the investment. At the very least upgrade cabinet hardware and door handles.
Fix leaky taps, clean bathroom grout. Remove excess furniture so it’s easy to walk around. Maximise natural light by opening blinds and keeping windows spotless. Show off storage or create the illusion of space by decluttering.
Work the curb appeal
This is a biggie. As someone once said, ‘You don’t get a second chance to make a first impression.’ If your front yard looks like the Beverly Hillbillies are in residence, people might drive by without stopping. It’s worth spending a little time and money to tidy up the entrance of your home. Remove eyesores (great excuse to move the ute on blocks to your brother’s house and get the fridge off the porch!), repaint the front door, mow the lawn, weed the garden and plant inexpensive shrubs and flowers.
Hire a professional snapper
Your smartphone shots may not do justice to your home, sorry to say! Professional photos can make a world of difference when it comes to catching someone’s eye on the web or in local real estate mags.
Remove eyesores (great excuse to move the ute on blocks to your brother’s house and get the fridge off the porch!), repaint the front door, mow the lawn, weed the garden and plant inexpensive shrubs and flowers.