It’s no secret that adding a spoonful of Vegemite when cooking mince can enhance the flavour. Some might even call it their secret weapon.
Watch: How to make cheeseymite chicken
But what about smothering it over a BBQ?
Coles RSPCA Approved Vegemite Hot Roast Chicken
Coles has done precisely that. The supermarket giant is selling Vegemite-flavoured roast chicken. Not only is it covered in Vegemite, but it’s also stuffed with cheese!
A spokesperson from Coles said: “Coles Hot Roast Chickens are in the top three of the best-selling products in store, but we are always looking to make them more attractive to customers. We know our customers love our hot roast chickens and how much they love VEGEMITE, so merging the two to create a delicious spin on a fan favourite was a must-do.
“We always want to delight our customers, giving them something they have never had before. We have spent many months ensuring we have nailed the perfect flavour profile so that our customers still get the taste of two iconic products they love in an exciting new way.”
Yes or no?
When the BBQ Vegemite Chicken was first announced, many people said they weren’t sure what to think on Facebook.
“Mmmmm, not sure about that combo,” said one commenter.
Another added: “Now that’s taking things too far!!”
Others were keen to get their hands on this chicken.
“What a time to be alive !! Vegemite on and in everything, love it,” said one Facebook commenter.
Another added: “Yummy cheesy stuffing.”
While others were heading off to buy one for tea, saying, “Dinner sorted!”
For those in the latter camp, Coles RSPCA Approved Vegemite Hot Roast Chicken can be found nationally in selected stores for $13.
Or, if you prefer to make it yourself, you can try our cheesymite chicken recipe!
Love a discount? Find your Coles Promo Code here.
You might also like:
An iconic Vegemite cookbook is available
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5 leftover BBQ chicken recipes
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