Confectionary company Allen’s understands that importance of giving fans what they want. Handing over the reins, the lolly giant has asked the public to help revamp the classic strawberries and cream.
Australia has been asked to make the difficult decision and choose between apple and cream, blackberry and cream, or yuzu, a popular Japanese citrus fruit, and cream.
“One thing we’ve definitely learnt is that people really, really love their fruit cream lollies ... so we thought, ‘How about we give them a new twist?,” Allen’s spokeswoman Margaret Stuart said.
“We know that people feel really strongly about their lollies, so it’s great to actually give them an opportunity to say what they want rather than for us to just put it out.”
Click here to vote in their online poll. The winner is announced Tuesday, January 23.