According to a new study from comparison site finder, 23 per cent of recipients don't want a gift card for Christmas. Meanwhile a further 18 per cent were hesitant.
The report found that 37 per cent of participants were happy to see them under the Christmas tree while 22 per cent didn't mind.
When it came to demographics, men are twice as likely to be ungrateful in receiving one. State-wise, vouchers were least popular in South Australia, NSW and Victoria. Turns out Gen-Y and Gen-Z also aren't fans.
The research found that, in the last 12 months, 71 per cent of Aussies received a gift card. The biggest turn-offs are having to shop at a specific store, expiry dates and lack of effort in the present.
“If you buy a loved one a gift card for Christmas, there is a good chance they don’t want it,” says Kate Browne, speaking to news.com.au.
“A gift card seems like the can’t-go-wrong present, but almost a quarter of Australians reckon gift cards miss the mark because they are limited to where and when they can spend it.”
However, if you are struggling for ideas, it's not the worst idea.
“They’re still a popular present with the majority of Australians happy to receive one,” Browne continues.
“Very few gifts have a 100 per cent approval rating so giving a gift card is still a good option.”
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